08 Jan Crowdfunding Campaign Case Study with Partake Foods
One of Moth to Flame’s favorite things to do is help other startups and small businesses raise money through crowdfunding. Crowdfunding is a powerful tool to connect directly with your market and develop relationships at the early stages of an idea or product. Below are a few successful crowdfunding campaigns we've helped businesses with. Modern Fuel Mechanical Pencil Modern Fuel raised over $200K with Moth to Flame Partake Foods Partake Foods raised over $30K with Moth to Flame Freeloader Freeloader raised over $30K with Moth to Flame and went on to be featured on ABC's hit show, "Shark Tank" Free...
03 Jan 2018 New Year Resolutions and Year End Reflections
At the beginning of a new year, we love to reflect on all of the accomplishments we have been blessed with, but most importantly think about what we can all improve on and continue to grow. Before we get into our 2018 New Year Resolutions for Moth to Flame, here are some of the goals we set to accomplish in 2017. Goals for 2017 – did we accomplish them? We focused on the following film production goals for 2017: Period piece content Episodic storytelling Shorter shorts. Period Piece Content We have accomplished most of these goals, some better than...
23 Nov The Academy Short List and Thanksgiving
Day before Thanksgiving I am sitting at the Austin airport as I write this, about to leave for Colorado to visit my brother in Denver for Thanksgiving. While I am waiting, I’m busily trying to write posts and generate buzz about our Academy qualified film, My Heart – Ya Albi. Academy qualified. It doesn’t seem real. I remember a few years ago watching the Academy nominated films in the movie theater and thinking that my filmmaking was still a long way from the caliber of those films. Yet, here I am in the airport in 2017, only a few...
17 Nov Commercial Video Companies Aren’t Telling You This!
Great Commercial = Strong Story with Unique Voice We love commercials, branding videos, and marketing media with strong stories – stories that celebrate a company’s unique voice and culture. Too often do we see videos by companies trying to be what they are not because they think it is what people expect of them. Our company has made plenty of those videos unfortunately (gotta pay the bills!). We understand that making a video can be a large investment for a company and so it is difficult to take risks. But, choosing to only do what has worked for other companies in...
15 Nov Crowdfunding – Running a Successful Campaign
Discovering Your Company's Voice One of the greatest joys I find is helping a startup company discover their voice. My background is in marketing. I love taking a client step by step through the process of identifying their target audience, the psychology and buying behaviors of that target market and cater a video that best speaks to that audience. Biggest Mistake Your Company Can Make Many companies make the mistake of hiring a production company only for their production talents. A beautiful looking video will only go so far, compared to a video that combines production quality, a strong...
08 Nov My Heart, A Very Personal Story for Diana Rose
Becoming Aya in My Heart Playing Aya in My Heart – Ya Albi was a pivotal role for me. Part of the joy of being an actor is exploring the depths of another being, creating a life and making it real…hoping to do service to the story and writing. It is a joy to do this even when it is difficult. Becoming Aya was difficult. Not only because she is so far removed from me, but also because it was personal and the subject matter important. Personal Ties to My Heart I am part Syrian. Since this war has started…
05 Nov My Heart – Ya Albi Brings Love and Friendship into Light
I am the proud daughter of an immigrant. I am the proud daughter of a veteran. I am a product of both love and war. Not only do I carry the hopes and dreams of both my parents, but most likely, just like you, I am an American Dream. Perhaps, we don't share the same religious or political views. I'm very much ok with that and so grateful to live in a country that allows us all to freely voice our different opinions and beliefs.Today, however, I would like to "take the liberty" to speak to you on a universal...
01 Nov Academy Awards Short List Prayer for My Heart
Dear Universe, I want an Oscar (SO MUCH) – the elusive golden statue that appears in most filmmakers’ dreams, a symbol that validates all the blood, sweat, and tears, and one of the highest honors a filmmaker can hope to achieve. Once, this goal seemed barely obtainable, but now “My Heart – Ya Albi” is one of the 160+ Oscar qualified live action short films contending for a spot on the “Short List” for a 2018 Oscar nomination. My Heart - Ya Albi is an Oscar qualified live action short film I am so thankful that we have...