06 Feb

Posted at 02:25h in Uncategorized by
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A good filmmaker is one who knows how to establish a connection with an audience through a story. These stories are driven by the characters, “personas,” that we create. In order to create a believable or relatable character, I often have to recreate an entire character’s life cycle, habits, dreams, goals, even if these characteristics are not portrayed directly in a story, in order to understand how a character would naturally react to the events that happen in his or her life.   My latest project involved making a spec commercial that targets Texas moms who would be interested in…

05 Dec

Posted at 03:28h in Behind the Scenes by
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Moth to Flame decided to try their luck and enter not just one, but four separate spec commercials to the 2011 Doritos Crash the Superbowl Contest. Check out our entries and the making of video! I have been wanting to make a Doritos commercial ever since I saw the ones from 2010. They are so fun and clever. This year I came up with four different subjects. Each of these subjects were refined and perfected after bouncing off the ideas to several key members: Harold Williams, Graham Smith, Tom Beagles, and Nicholas Hasandras. Be sure to check out each of…

04 Dec

Posted at 05:28h in Uncategorized by
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You are never alone when you have a bag of Doritos… Featuring: Michael Vera, Chris King, Carlos Dinkins, and Tom Beagles Crew: Director/Camera 1/DP/Editor: Christine Chen Camera 2: Praveen Katta Sound Mixer: Shannon Deane Boom Operator: Harold Williams PA: Tom Beagles, Graham Smith, Steve Herron

14 Nov

Posted at 02:54h in Uncategorized by
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Steve Herron talks about his experience on his first set with Moth to Flame for some Crash the Superbowl Doritos specs that the team filmed this past weekend. I’m a new member to the Moth to Flame family and I’ve been invited to blog about some of the new work we’re doing. This past weekend, Christine kindly allowed me to help out as a group of MBA students and local actors made a series of Doritos commercials. Before coming to grad school I worked in politics and my background is closer to the production side of film-making so it was…

06 Nov

Posted at 02:49h in Uncategorized by
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Moth to Flame worked with fellow classmates from the University of Texas McCombs business school (Austin) to film a fake commercial for a fake product called NatuRev. Being at business school definitely has its perks. You have an ample amount of students that you can get to volunteer for your projects. The best part is learning how to film quality commercials at lightening speed because the con about working with MBA students is that ALL of them are ridiculously busy. You should consider yourself lucky if you are able to capture more than an hour of time with these elusive…

04 Nov

Posted at 08:33h in Longhorns by
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Moth to Flame worked with fellow classmates from the University of Texas McCombs business school (Austin) to film NatuRev. Make sure to check out behind the scenes! <iframe width=”560″ height=”315″ src=”http://www.youtube.com/embed/L2n01YbuSjk?hd=1″ frameborder=”0″ allowfullscreen></iframe>

31 Oct

Posted at 02:43h in Uncategorized by
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Moth to Flame works with Graduate Women in Business and other UT McCombs students to showcase why women should be leaders! kidney disease treatment It is amazing how fast time goes. I feel like I have accomplished so much, yet so little at the same time. This weekend, I worked with my fellow MBA women to create a Girl Scouts spec to inspire girls ages 10-18 to step up and take leadership positions. Can you believe that less and less women are doing so? Women are not only beautiful, but also strong and intelligent. We are capable of achieving anything…